COVID restrictions slowed down the entire world, but this period created a new opportunity to grow and develop for digital companies. Samsung, knowing when to grasp such a unique chance decided to open a showroom with the help of ICONLAB.

The showroom required multiple digital elements, including big screens which required a great deal of power capacities and special engineering solutions. Despite all the pandemic-related obstacles the new space was ready to welcome its visitors as early as autumn 2020.